French with Business BA (Hons)
Course overview
| Qualification | Bachelor's Degree |
| Study mode | Full-time |
| Duration | 4 years |
| Intakes | |
| Tuition (Local students) | Data not available |
| Tuition (Foreign students) | Data not available |
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Admissions
Intakes
Fees
Tuition
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- Local students
- Data not available
- Foreign students
Estimated cost as reported by the Institution.
Application
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- Local students
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- Foreign students
Student Visa
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- Foreign students
Every effort has been made to ensure that information contained in this website is correct. Changes to any aspects of the programmes may be made from time to time due to unforeseeable circumstances beyond our control and the Institution and EasyUni reserve the right to make amendments to any information contained in this website without prior notice. The Institution and EasyUni accept no liability for any loss or damage arising from any use or misuse of or reliance on any information contained in this website.
Curriculum
Year 1: Marketing; personal and professional development; French core language 1; French communication skills 1; study skills for language in context; international business environment; the travel and tourism business.
Year 2: Marketing planning and research; marketing communications; managing customer relationships; personal and professional development; modern France: Political, economic and social issues; contemporary Europe 2; French language and employability; French core language and communication skills 2; travel industry management and operations; destination planning and resort development.
Year 3: Period of residence abroad.
Year 4: Buyer behaviour and integrated marketing communications; direct and online marketing; marketing management and strategy; personal and professional development; contemporary Europe 3; advanced French interpreting, translation, communication 1; advanced French interpreting, translation, communication 2; France today: Business, politics and society; strategic management and leadership; cultural tourism; responsible tourism; the business of conferences, events and entertainment.
Year 2: Marketing planning and research; marketing communications; managing customer relationships; personal and professional development; modern France: Political, economic and social issues; contemporary Europe 2; French language and employability; French core language and communication skills 2; travel industry management and operations; destination planning and resort development.
Year 3: Period of residence abroad.
Year 4: Buyer behaviour and integrated marketing communications; direct and online marketing; marketing management and strategy; personal and professional development; contemporary Europe 3; advanced French interpreting, translation, communication 1; advanced French interpreting, translation, communication 2; France today: Business, politics and society; strategic management and leadership; cultural tourism; responsible tourism; the business of conferences, events and entertainment.