Business Administration - Marketing

St. Clair College
Canada
Qualification
Advanced Diploma
Study mode
Full-time
Duration
3 years
Tuition fee (local)
Information not available
Tuition fee (foreign)
Information not available

Entry Requirements

  • Canada & USA: High school diploma and transcript, or equivalent. 
  • British education system: General Certificate of Education showing passes in six (6) academic subjects (including English) at the Ordinary level. 
  • Caribbean countries (English): High school diploma and transcript, or equivalent. 
  • West Africa (Nigeria, Ghana, etc.): WAEC (or NECO) transcript with online verifying scratch card number and PIN required. 
  • South Asia (India, Pakistan, Bangladesh, Nepal, Sri Lanka, etc.): High school diploma and Grade 12 transcript. IELTS 5.5 with no band lower than 5.0, or TOEFL paper-based test (PBT) score of 500, or internet-based test (iBT) score of 61, or computer-based test (CBT) score of 173. 
  • Other regions (English proficiency test required)
  • High school diploma/graduation certificate and transcript or equivalent in original language and English translation.

English proficiency requirement:

  • TOEFL iBT 61 with no band lower than 15, or PBT score of 500, or CBT score of 173 / IELTS 5.5 with no band lower than 5.0 

Curriculum

Semester 1

  • Accounting Concepts I
  • Introduction to Canadian Business
  • Macroeconomics
  • Mathematics of Personal Finance
  • Introduction to Human Resources
  • Business Communications 1
  • Introduction to Word-Processing Software
  • Introduction to Presentation Software 

Semester 2

  • Accounting Concepts II
  • Microeconomics
  • Introduction to Canadian Marketing
  • Choose an Elective
  • Statistical Concepts
  • Business Communications 2
  • Spreadsheeting 1

Semester 3

  • Program and Event Planning
  • Multimedia Sales Presentations
  • Advertising Management
  • Supply Chain Management
  • Techno Marketing
  • Choose One General Education Course

Semester 4

  • Organizational Behaviour
  • Marketing Research
  • Marketing Research Projects
  • Marketing Management
  • Choose One General Education Course
  • Marketing Design Technologies

Semester 5

  • Business Law
  • Merchandising Management
  • Marketing Cases
  • Consumer Behaviour
  • Strategic Marketing Management
  • Business Operations I

Semester 6

  • Logistics Management
  • Applied Marketing Simulation
  • Internship Preparation and Assessment
  • Internship
  • Global Marketing Environments
  • Sports & Event Marketing
  • Sales Negotiations & Ethics

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