2 years
Study mode
Other costs
Other costs apply

About this course

Upon completion of this program, students will:

  • Analyze the business activities of an organization and determine which of them is part of the marketing mix.
  • Create and construct a marketing plan for an organization, product, or event.
  • Develop an advertising campaign for a product, event, or organization.
  • Recognize and describe the components of the communication process.
  • Diagram the process of marketing a product