About this course
Franklin University’s Marketing & Communication (MCM) Program teaches you how to navigate today’s challenges while grounding you in time-tested theory so you you'll be prepared to lead tomorrow’s innovations.
Our dual-disciplined master’s degree is just one of a few in the nation that integrates the marketing discipline with communications, equipping you to deliver the right message to the right person at the right time. Our innovative curriculum positions you to seek a leadership role in both fields, strengthening your core skills in these areas: leadership and management, marketing strategy, brand management, market research and analytics, new media, and creative production.
- A bachelor’s degree from a regionally accredited institution with a 2.75 GPA on a 4.0 scale.