BS in Business Marketing

California Coast University
United States
Qualification
Bachelor's Degree
Study mode
Full-time
Duration
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Intakes
January August
Total tuition fee (local)
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Total tuition fee (foreign)
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Entry Requirements

  • An applicant must be at least 18 years of age and have successfully obtained a high school diploma, GED, or its equivalent.
  • It is recommended, but not required, that an applicant should offer evidence of successful completion of at least one year of college-level courses completed at other colleges and universities or its equivalent.

Curriculum

The Bachelor of Science degree in Business Marketing requires students to complete a total of 126 semester units comprised of the following:

  1. 14 core courses;
  2. 14 general education courses; and
  3. 14 elective courses.

Core Courses:

  • Introduction to Business
  • Computing Concepts
  • Principles of Economics
  • Business Communications
  • Principles of Management
  • Business Law
  • International Business
  • Public Relations
  • Introduction to Marketing
  • Customer Service
  • Consumer Behavior
  • Advertising and Promotions
  • Entertainment Marketing and Communications
  • Marketing Management

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