International Marketing MSc

Course overview

Statistics
Qualification Master's Degree
Study mode Full-time, Part-time
Duration 1 year
Intakes January, May, September
Tuition (Local students) $ 14,569
Tuition (Foreign students) $ 20,104
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Admissions

Intakes

Fees

Tuition

$ 14,569
Local students
$ 20,104
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students
Data not available
Foreign students

Student Visa

Data not available
Foreign students

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Entry Requirements

  • Applicants should hold a good second class honours degree, preferably in a related business or management discipline.

Curriculum

The course offers students a range of postgraduate opportunities based around core modules fundamental to understanding the application of marketing concepts and theories in a variety of business contexts. Students can develop more specialist knowledge, understanding and skills by opting for specialist modules. All students study a common core in the first semester.  In the second semester you will study modules specific to your chosen award, which would include material on:

  • key influences on the global marketing management paradigm
  • information and research for international marketing
  • branding and brand strategies
  • on-line marketing in international markets
  • international marketing strategy, planning and organisation

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