BA - Communication Management

Chulalongkorn University
Thailand
Qualification
Bachelor's Degree
Study mode
Full-time
Duration
4 years
Intakes
Information not available
Tuition fee (local)
Information not available
Tuition fee (foreign)
Information not available

Curriculum

Year 1

  • Introduction to Communication
  • Thai Cultures for Communication
  • Principles and practices of speech Communication
  • Organic Gardening
  • Academic Writing
  • Civilization
  • Art Appreciation
  • Foundation of Economics
  • Introduction to Social Psychology
  • Research Paper Writing 

Year 2

  • Our Environment
  • Philosophy and Logic
  • History of Science
  • Introduction to News Writing and Reporting
  • Business Writing for Communication Arts
  • General Courses
  • Politics and Government of Thailand
  • Music Appreciation
  • Introduction to Mass Media
  • Introduction to Public Relations and Advertising
  • Public Speaking for Management Professionals
  • Consumer Behavior 

Year 3

  • Marketing Communication Management
  • Principles of Marketing Communication
  • Persuasion and Negotiation
  • Computer Graphic for Communication Work
  • Advanced Reporting
  • Professional Writing for Communication Arts
  • Creative Writing for Printed Matter
  • Organizational Communication Behavior
  • Communication Research Design and Data Analysis
  • Crisis and Conflict Management
  • Seminar in Communication and Current Social Issues
  • Relationship Management 

Year 4

  • Introduction to Information Technology and Information Systems
  • Seminar in Communication and Ethical and Legal Issues
  • Selected Topics in Communication Management
  • News, Editorial, Feature Writing and Editing
  • Management of Image, Identity and Reputation
  • Communication Campaign Management
  • Computer Applications in Communication Work
  • Strategic Communication Planning and Evaluation
  • Individual Study
  • Communication Management Professional Internship 

Share this