Master in Business Analytics and Big Data

IE University (IE Business School)
Madrid, Comunidad De Madrid, Spain
Master's Degree
Study mode
10 months
Total tuition fee (local)
Contact the university / college
Total tuition fee (foreign)
Contact the university / college

Entry Requirements

  • Evidence of completion of a Bachelor degree (or equivalent) from an accredited university;
  • Official university transcripts (certified translation into English or Spanish);
  • One-page CV or resume;
  • IE Global Admissions Test (you may provide a GMAT or GRE instead);
  • English language certificate for non-native English speakers (Cambridge Proficiency, TOEFL, IELTS, EOI). A certificate is not required if you completed an undergraduate degree in English.


Module I: Business Transformation

  • Introduction to Big Data and the Digital Revolution
  • Innovative Business Models Based on Analytics
  • Transforming Financial Services Using Analytics
  • Transforming Telco & Utilities Using Analytics
  • Transforming Retail & Consumer Goods Using Analytics
  • Smart Cities and Governments
  • Financial Analytics
  • Operations Optimization
  • Marketing Intelligence
  • Web Analytics
  • Entrepreneurship

Module II: Data Science

  • The Knowledge Discovery Process
  • Introduction to Mathematics and Statistics for Data Analysis
  • Statistical Models for Data Mining
  • Forecasting Time Series
  • Machine Learning Algorithms for Business
  • Recommendation Engines
  • Analyzing Social Networks
  • Natural Language Processing & Text Mining
  • Data Visualization
  • Getting Started with Statistical Programming in R
  • Getting Started with Statistical Programming in Python

Module III: Big Data Technologies

  • Business Intelligence & Data Warehousing
  • Database Modelling & Programming for Data Analytics*
  • Mastering the Hadoop Ecosystem*
  • Applied Tools for Analyzing Big Data
  • Innovative Technologies for Data Storage
  • Stream Processing & Real-Time Analytics

Module IV: Professional Skills

  • Working Effectively in Teams
  • Influence & Persuasion
  • Giving Winning Presentations
  • Running Innovation & Creation Processes
  • Interviewing Skills and Careers

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