Master Of Science in International Marketing Management (FULL-TIME)

Marketing Institute of Singapore
Singapore
Qualification
Master's Degree
Study mode
Full-time
Duration
1 year
Intakes
Contact the university / college
Tuition fee (local)
Contact the university / college
Tuition fee (foreign)
Contact the university / college

Entry Requirements

Academic Qualification
Admission
At least a 2nd class honours degree in Business
Direct entry to MSc in International Marketing Management
A 3rd class honours degree in Business
Post-grad Diploma in International Marketing Management; then proceed to MSc in International Marketing Management upon fulfillment of criteria
General / pass degree; or
Recognised diploma in Business
Graduate Certificate in Management Studies; or MISTC Graduate Diploma in Marketing / Business Management; then proceed to MSc in International Marketing Management

No work experience required for the above programmes
Mature candidates with good work experience and/or professional qualifications can gain direct entry to the Master of Science in International Marketing Management or Post-graduate Diploma in International Marketing Management on a case-by-case basis

The Marketing Institute of Singapore Training Centre Board of Studies reserves the right to change the above requirements and selection at its sole discretion.

English Language Requirements
GCE “O” or “AO” pass in English
English language requirement for international students whose first language is not English: IELTS 6.5 / TOEFL 590 / GCSE Grade C / TOEFL IB 95 / MISTC EL4 score 80% and above
Students with MISTC EL4 below 80% will be required to attend 6 months of Business English Course during their first year of the programme


Curriculum

Programme Structure & Curriculum

The 12-month full-time programme covers 9 modules and 1 project:

MIM 101International Marketing Strategy

MIM 102International Market Environment

MIM 103 Researching International Markets II
MIM 201Cultural Aspects of International Marketing

MIM 202International Finance, Pricing & Payment

MIM 203 The Internet & International Marketing III
MIM 301Launching a New Business Enterprise (Venture)

MIM 302Global Brand Marketing

MIM 303 Research Methods
MIM 401 International Marketing Project

The programme is offered on both full-time and part-time basis. For the full-time programme, classes are usually held four to six times a week on weekdays.

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