Bachelor of Arts in Journalism and Communication (BAJC)

Macau University of Science and Technology
Taipa, Macau
Qualification
Bachelor's Degree
Study mode
Full-time
Duration
4 years
Intakes
September
Tuition fee (local)
Information not available
Tuition fee (foreign)
US$ 33,800

Entry Requirements

  • Completed High School

English Language Requirements:

  • TOEFL 61 or IELTS 5.5 (whose native language is not English).
  • English requirement is exempted for those whose native language is English.
  • English requirement is exempted if applicant's recent two years education was done completely in English.
  • For applicants who do not meet the requirements, but pass the faculty's interview/evaluation can also be accepted depending on the assessment by the faculty.

Curriculum

Fundamental Courses

  • Introduction to Journalism
  • Introduction to Communication
  • Introduction to News Service
  • Advertising
  • Planning and Creative Strategy
  • Intercultural Communication
  • Public Relations
  • Introduction to Radio and Television
  • Integrated Marketing Communication
  • Audience Analysis
  • Quantitative Communication Research Methods
  • Qualitative Methods in Communication
  • Social Statistics
  • Basic Photography
  • Mass Media and Social Changes
  • Mass Communication and Popular Culture
  • Laws and Ethics of Communications
  • Media Operation and Management
  • Public Speaking
  • Organizational Communication
  • Visual Storytelling
  • Graduation Project
  • Internship

Major Compulsory Courses 
Major: Journalism

  • News and Editorial Writing
  • In-depth Reporting
  • News Editing
  • International News Reporting
  • History of Journalism and Communication of China and Foreign Countries

Major: Communication 

  • New Media Communication and Development
  • Radio and Television News Reporting
  • Multimedia Production
  • Web Design
  • Digital Imaging

Major: Public Relations and advertising

  • Consumer Behavior
  • Brand Study
  • Visual Communication in Advertising
  • Advertising Copywriting
  • Document Writing and Secretarial Practice

Elective Courses

  • Special Topic in Journalism
  • Special Topic in Communication
  • Special Topic in Public Relations and Advertising

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