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BA (Hons) - Public Relations And Online Communication

Dundalk Institute of Technology (DKIT)

Louth, Ireland

Course overview

Statistics
Qualification	Bachelor's Degree
Study mode	Full-time
Duration	3 years
Intakes	September
Tuition (Local students)	$ 10,931
Tuition (International students)	$ 33,467

Admissions

Intakes

Fees

Tuition

$ 10,931
Local students: $ 33,467
Foreign students

Estimated cost as reported by the Institution.

Application

Data not available
Local students: Data not available
Foreign students

Student Visa

Data not available
Foreign students

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Entry Requirements

English Language Requirements:

IELTS 5.5 or internationally-recognised equivalent English exam.

Curriculum

Year 1
Semester 1

Research and Communication Skills
Creativity, Innovation and Teamwork
Essential Office Applications
Online PR

Semester 2

PR Theory
PR Writing
Workplace Communication Skills
Advertising
Photography
Graphic Design

Year 2
Semester 1
Mandatory

Media Law
Digital Video Production
Accounting

Electives

Management
Erasmus English 1

Semester 2
Mandatory

PR Skills and Processes
Commercial Media Publishing
Contemporary Ideas on Social Change
Business FinanceSocial Psychology

Electives

Marketing
Erasmus English 2

Year 3
Semester 1
Mandatory

Writing for Online Media
Event Management
Life Skills for the Enterprising Graduate
Contemporary Irish Politics
Entrepreneurship

Semester 2
Electives

Industry Project
Studies Abroad (General)
Placement Preparation*
Work Placement*

Year 4
Semester 1
Mandatory

PR Strategy 1
Crisis Management
Action Research & Project Planning
Human Resource Management
International Business

Semester 2
Mandatory

PR Strategy 2
PR Agency Lab
Digital Marketing
Media Studies
Business Ethics

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