Bachelor of Commerce (B.Comm.) - Marketing

Course overview

Statistics
Qualification Bachelor's Degree
Study mode Full-time
Duration 4 years
Intakes January, July, September
Tuition (Local students) Data not available
Tuition (Foreign students) Data not available
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Intakes

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Foreign students

Estimated cost as reported by the Institution.

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Entry Requirements

English Language Requirements:

  • TOEFL: Internet Based: 80; Paper Based: 550
  • IELTS: Overall Band Score: 6.5
  • CanTEST: Listening & Reading: 4.5 Average; Writing: 4.0
  • CAEL: 60
  • MRLAB: 85
  • CPE: Grade C
  • PTE Academic: Overall score of 63
  • Cambridge English: Advanced (CAE): Minimum score of 65

Curriculum

Year 1:

  • Business Communication I
  • Decision Making I
  • Business Statistics I
  • Introduction to Organizational Behaviour
  • Business Competencies
  • Introductory Microeconomics
  • Introductory Macroeconomics
  • Mathematical Analysis for Business and Economics

Year 2:

  • Introduction to Financial Accounting
  • Introduction to Finance
  • Introduction to Marketing
  • Introduction to Operations Management
  • Business Statistics II
  • Introduction to Management Accounting

Year 3:

  • Business Communication II
  • Business Decision Making II
  • Introduction to International Business
  • Marketing Strategy
  • Consumer Behaviour
  • Marketing Research

Year 4:

  • Business Policy
  • Business Negotiations
  • Sales Management
  • Entrepreneurship & Venture Development
  • Integrated Marketing Communication

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