Qualification
Bachelor's Degree
Study mode
Full-time
Duration
4 years
Intakes
January
May
September
Total tuition fee (local)
Contact the university / college
Total tuition fee (foreign)
Contact the university / college
Entry Requirements
- All students must have an adequate knowledge in the areas of reading, writing, listening, and speaking in the English language.
- All applicants must demonstrate English Language Proficiency for the purpose of admission in one of the following ways if their primary or first language is not English.
Notes:
- Presentation of the Test of English as a Foreign Language (TOEFL)** with an overall minimum score of 83 on the internet-based test (iBT) and a minimum score of 20 in each of the four testing sections.
- Presentation of the International English Language Test (Academic IELTS)** with an overall minimum score of 6.5 (with a minimum score of 5.0 in each band).
Curriculum
- Financial Accounting Concepts
- Management Accounting I
- Principles of Microeconomics
- Principles of Macroeconomics
- Business Plan Development
- Introduction to Finance
- Introduction to Human Resources
- Global Business Environment
- Operations Management
- Management Principles & Practices
- Business Statistics I
- Business Statistics II
- Business Communication Theory & Practice
- Business Law
- Organizational Behaviour
- Strategic Management
- Introduction to Marketing
- The Science of Persuasion
- Evidence-Based Marketing
- Marketing Design Literacy
- Managing Marketing Relationships
- Creating Brand Intelligence
- Navigating Marketing Trends
- Professional Brand Studio
- Marketing-Driven Strategy